BACKGROUND
Gator Garb Promotions provides custom-branded apparel and promotional products for businesses, schools, and organizations that can be creatively designed to increase business and brand recognition. Located in Altoona, Wisconsin, the company was built on the intent of being unique and a leader in the market by offering cuttingedge design options to their clients, while delivering a superb customer experience.
While Gator Garb was making enhancements to their production process and pricing structures in order to stay highly competitive in the ever-changing promotions industry, other aspects of their business — specifically accounts payable (AP) payments — was in need of an innovative and automated solution.
Historically, everything from an AP standpoint was processed using paper checks. This manual process was costly to the business and very time-consuming, preventing the team from completing more value-added activities. Although there had been an interest in migrating to virtual cards for some time, they needed to find a partner with their same values.